Author: Nubeprint

Nubeprint works for you so you can enjoy the World Cup without interruptions.

During the FIFA World Cup, the last thing you want is to miss a match because of a last-minute issue. However, for many print management businesses, emergencies are part of everyday operations: running out of supplies, pending meter readings, or support calls that require immediate attention.

With Nubeprint, that reality changes. The platform automates the key processes of your operation, allowing you to move beyond reactive management and work in a more efficient, profitable, and predictable way. While you enjoy watching football, Nubeprint monitors your devices, collects data, and identifies potential issues before they affect your customers.

Plan Your Operations and Reduce Emergencies

Thanks to automated meter readings, you can reduce up to 80% of the administrative workload associated with billing. Data is collected remotely and accurately, eliminating manual tasks and preventing delays.

In addition, continuous device monitoring helps anticipate issues before they become problems, reducing support calls by up to 80%. Remote diagnostics can also decrease on-site service visits by around 30%, optimizing resources and improving productivity.

Supply management becomes much easier as well. By forecasting demand in advance, you can better organize shipments, eliminate urgent deliveries, and reduce organization costs by approximately 30%.

More Control, Lower Costs

Nubeprint provides complete visibility into your operation. The platform detects premature cartridge replacements, calculates waste, and helps reduce inventory levels by up to 50%. In addition, the Customer Dashboard delivers full transparency, allowing users to check the status of their devices and supplies at any time.

Enjoy the World Cup While Nubeprint Works for You

Every match is more enjoyable when you know your business is under control. While you cheer on your team, Nubeprint monitors, analyzes, and automates your operation in the background. Fewer incidents, lower costs, and greater peace of mind—so your only concern is the score on the pitch.

Source: Nubeprint

Nubeprint Stood Out at The Recycler Live & Trade Days 2026

This event, held in Dortmund from May 20 to 22, established itself as one of Europe’s most important gatherings for the remanufacturing, recycling, and reuse industry in the printing sector. The event embraced a more modern and approachable format, combining a trade exhibition, conferences, and extensive networking areas.

Unlike traditional trade fairs focused on large exhibition stands, the event placed its emphasis on professional relationships, the exchange of ideas, and business opportunities. More than fifty companies and organizations linked to the consumables, remanufacturing, sustainability, and circular economy markets took part in this edition.

One of the event’s most prominent spaces was “The Briefing Room,” an exclusive conference program that addressed topics such as European regulation, sustainability, industrial reuse, and the digital transformation of the printing market.

Among the most notable presentations was the session delivered by Antonio Sánchez Navarro, CEO of Nubeprint, titled “Who Controls the Data, Controls the Margin.” His presentation explored how data control and operational intelligence are redefining profitability in the managed print services sector. Sánchez explained that future competitiveness no longer depends solely on hardware or consumables, but on the ability to transform data into strategic decisions through tools based on artificial intelligence and advanced analytics.

Nubeprint’s participation brought an innovative and technological perspective to the event, reinforcing the fair’s central message: the industry is evolving toward smarter, more sustainable, and more connected models.

Source: https://therecycler.com/live-2026/the-briefing-room/Nubeprint

Who Controls the Data, Controls the Margin

The Recycler Live & Trade Days 2026 continues to expand its program with the participation of Antonio Sánchez Navarro, CEO of Nubeprint, who will bring a data- and AI-driven perspective. The event, taking place from May 20 to 22 in Dortmund, will gather industry professionals to discuss strategic decisions in an increasingly demanding environment.

For years, the business relied on hardware, contracts, and consumables supply. This model worked while the market was growing, as increasing volumes absorbed inefficiencies and protected margins. However, today we operate in a mature market, where margin pressure is constant and driven by structural change.

The contested installed base — printers not directly managed by manufacturers — is shrinking. As OEMs integrate services, platforms, and closed ecosystems, the competitive space for independent players is narrowing. The market is not disappearing, but it is being redistributed, especially to the disadvantage of those who do not control information.

When the Product No Longer Differentiates

Hardware no longer provides a sustainable competitive advantage. Quality across manufacturers is largely homogeneous, and technical differences rarely influence customer decisions.

Faced with this reality, many players have turned to price competition, leading to continuous margin erosion.

If the product no longer differentiates and price destroys profitability, competitive advantage must be found elsewhere: data. Every printed page generates information, and every connected fleet produces strategic data.

The key question is no longer whether data exists, but who can structure it, analyze it, and turn it into decisions before others do.

The Silent Shift in the Sector

Some manufacturers understood long ago that data is a strategic asset. As a result, they have developed proprietary platforms and closed ecosystems that allow them to anticipate demand and optimize operations.

Meanwhile, much of the channel continues to operate reactively:

• Forecasting based on historical data

• Stock held “just in case”

• Production after orders are received

• Avoidable technical interventions

• Immobilized capital

This model is not a mistake, but a legacy of a different stage. However, in a market that does not grow for everyone, inaction leads to a gradual loss of margin.

The solution is not to replace the current model, but to complement it with a data-driven intelligence layer that improves operational precision.

Management by Intuition vs. Management by Certainty

Two management approaches now coexist:

Intuition-driven companies:

• Purchase based on historical patterns

• Produce using estimated forecasts

• Maintain high stock levels

• Compete on price

• React late to the market

Certainty-driven companies:

• Anticipate demand with precision

• Align production with real consumption

• Optimize inventory

• Reduce immobilized capital

• Minimize technical issues

• Protect margins

The difference between these models is not technological, but structural.

From Business Intelligence to Artificial Intelligence

The sector has experienced a similar situation before with Business Intelligence. Many companies implemented tools without changing how decisions were made, resulting in attractive dashboards with little real impact.

A similar pattern is emerging with Artificial Intelligence. While its potential is undeniable, many projects fail or are scaled back due to issues such as:

• Lack of measurable return

• Underestimated costs

• Poor or unstructured data

• Unrealistic expectations

• Misalignment with business needs

The common mistake is starting with technology (“we want AI”) instead of starting with the problem (“which decision do we want to improve”).

Data-driven operational intelligence is not an experiment, but a strategic layer built on existing data.

The Key Question for the Sector

In the coming years, the redistribution of margin and market share will not depend on hardware, but on who can:

• Anticipate demand

• Reduce immobilized capital

• Optimize production

• Minimize unnecessary interventions

• Control information

The real question is not whether to invest in data, but how much margin companies are willing to lose while waiting.

Dortmund: A Necessary Debate

In Dortmund, key topics will be addressed, including:

• How to avoid common mistakes in AI projects

• Identifying real barriers (cultural and strategic)

• Setting realistic expectations

• Turning data into competitive advantage

• Understanding the role of closed ecosystems

This will not be a session about trends, but about decisions. Because data is already determining who wins and who loses. The only question is whether to lead that change… or watch as margins continue to be redistributed.

See you in Dortmund!

Briefing Room Hall 1, Messe Dortmund 21st May 2026

Business Strategy & Tools

Who Controls the Data, Controls the Margin

Time: 13.00 – 13.40

Speaker: Antonio Sanchez Navarro, Nubeprint’s CEO

Source: https://therecycler.com/live-2026/the-briefing-room/Nubeprint

Nubeprint will be present at The Recycler Live & Trade Days 2026 in Dortmund.

The sector is undergoing a profound transformation driven by AI and the strategic use of data. What once depended on hardware and consumables now revolves around the ability to capture, analyze, and turn information into profitable decisions. In this context, Antonio Sánchez Navarro, CEO of Nubeprint, will bring a sharp vision to the stage: whoever controls the data controls the margin.

His presentation, “Who Controls the Data, Controls the Margin”, will show how AI enables companies to anticipate demand, optimize processes, and identify opportunities that previously went unnoticed. It is no longer just about printing more, but about doing it in a smarter, more efficient way aligned with real customer needs.

While some companies are already leveraging AI to improve performance and protect profitability, others still see data as merely a technical element. This difference in approach is creating an increasingly wide competitive gap.

The event, taking place from May 20 to 22, 2026 at Messe Dortmund, will bring together experts from across Europe and raise a key question: are companies ready to compete in this new era?

Because the future of printing will not be decided by machines, but by data… and by how AI transforms it into competitive advantage.

Source: https://therecycler.com/posts/data-and-margin-control-in-the-printing-market/ Nubeprint