Did you know that …?
The current CPC model is becoming obsolete, and dealers and manufacturers are moving to various flat-rate billing strategies.
The basic premise is that the clients don’t care about ownership, they are looking for results. The business has shifted to a service model.
In each case, users pay a flat monthly rate for what they need. In our industry, the case can be made for Imaging Device as a Service (IDaaS), Click Based Billing (CBB) or Device Based Billing (DBB), all which are similar to other industries’ moves to subscription-based support services.